COMPANY

Mobidia's technology provides mobile operators with a revolutionary new software platform that enhances their mobile data networks by leveraging the distributed computing power of millions of connected laptops, netbooks, and smartphones. The software recovers capacity from the existing wireless network while speeding the delivery of data to subscribers to make networks more efficient and profitable. Mobidia's transport optimization has consistently demonstrated an ability to recover 15-30 percent capacity at peak times on mobile networks across the globe.

Mobidia takes an innovative approach by using software that resides on the subscribers' smartphones or laptops and software that is installed in an operator's core network. Once deployed, it is fully transparent to subscribers' applications or services and the operators existing core network elements. The platform's unique location on the network will enhance subscriber and services-based policies and increase the collection of network analytics. The solution seamlessly interfaces with other optimization, DPI, policy, and reporting solutions.

Mobidia is working closely with the world's leading mobile operators and solution providers to integrate this technology into their mobile networks. In 2009, Mobidia conducted over 14 network trials, tests, and network characterizations in Europe, Asia, and North America. The results of these trials conclusively demonstrated:

• The solution's ability to recover network capacity in a number of different network topologies.

• The solution's compatibility with and additive benefits to existing content compression, transcoding, and other higher layer optimization technologies.

• solution's positive impact on subscribers' experience by accelerating their data sessions and decreasing the variability of connected services.

Mobidia is a venture-funded corporation, located in beautiful Vancouver, British Columbia with regional presence in the US, UK, Germany, and Singapore. Our staff has worked with Microsoft, Symbian, Motorola, Samsung, LG and PMC-Sierra creating optimized protocols stacks, developing radio modems, mobile operating systems and core network elements. We are a group of passionate mobile experts that understand the challenges of mobile networks at a protocol, RAN, and platform level.


MARKET NEEDS

Usage of mobile data continues to grow at an incredible pace. Lower cost data tariffs; exciting and more sophisticated smartphones, such as Apple's iPhone and Google's Android-based phones; and USB 3G modems are driving more users to sign up for data plans and encouraging existing data subscribers to use more data. In addition, the growing popularity of data-centric services and applications such as peer-to-peer file sharing applications, video streaming, and voice-over-IP are also contributing to the growing demand for mobile data.

This is good news for mobile operators whose business plans and strategies for growth are dependent on mobile data growth in light of the continued decrease in voice revenue. But more data users and usage require increased capacity. And a lot of the current generation networks were deployed "thin and wide" in an effort to broaden the coverage area and maximize the number of subscribers with access to the network. So as the usage increases and the density of users increase, data networks are becoming stressed. Upgrades and updates are required but often require heavy capital investments. As a result, operators are looking for technologies to make their resource usage more efficient and make their networks more manageable.

The other important market trend is that the type of data traffic is changing. With laptops coming online in large numbers, traffic is becoming "uneven". Small amounts of users are consuming a large amount of data. This is especially true in geographies, like Western Europe and Asia, where 3G broadband replacement is occurring in large numbers.

Video and peer-to-peer subscribers are also consuming large percentages of the available bandwidth. And the proliferation of camera phones, video, and popular social networking applications such as Facebook are driving the amount of uplink traffic. (Most networks were designed with much less upload traffic in mind).

As a result, increased capacity is required in both directions. But in the current economic climate, carriers are faced with decreased capital budgets and increased pressures to maintain or decrease operating budgets to remain profitable.

Operators clearly need a solution to optimize their use of network resources, maintain or enhance their subscribers' experiences, monitor and manage both the uplink and downlink traffic, and most importantly, collect network and subscriber usage information to fully understand specifically what is driving their network traffic.


INVESTORS

Mobidia is a privately held company. Our lead investors are British Columbia Discovery Fund, Business Development Bank of Canada, and B.C. Advantage Funds.


TEAM

Our strong management team has a proven track record of building successful products and companies and has extensive industry experience including key management and technical positions with Motorola, Microsoft, PMC-Sierra, Intrinsyc Software, Accenture and many more entrepreneurial ventures.

Derek Spratt, President & CEO
Chris Hill, Vice President, Marketing
Nigel Pollard, Vice President, Worldwide Sales
Lawrence Chee, CTO & VP Engineering
Chris Welsh, Vice President, Finance
Murray Duncan, Director, Corporate Communications